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The online store offers a stunning collection of original jewelry designs inspired by the breathtaking landscapes of Western Australia. Customers can explore pieces that capture the essence of the region's white sand beaches, lush forests, and untouched wilderness. Founded by Bill Withers, who established the successful jewelry company in 1966, the store began its journey in Kununurra as the first jewelry retailer, "Djaaru Gems." Since then, the store's team of jewelry masters has continued to create unique works that celebrate the country's natural beauty.